luxury brand hermés has lauched a line of accessories made from defective inventory and factory-floor leftovers. the collection is called petit h – creative director, pascale mussard, takes these unwanted objects and transforms them into high-end jewelry and other objects.
pascale is the great-great-great granddaughter of thierry hermés and she is pushing sustainability initiatives to the forefront of the company. to her, modern luxury is “reinivention.”
(photos of petit h via ecoterre)
the petit h project also has a social sustainability aspect, as this endeavor will involve skilled elders back into part-time employment.